LOOMX
WhatsApp, working for the whole team.
Chatbots, shared inbox and opt-in campaigns on the official WhatsApp Business Platform.
What is LOOMX?
LOOMX is INTELLIA's WhatsApp automation platform built on Meta's official WhatsApp Business Platform. It provides a no-code chatbot builder, a shared inbox where many agents answer from one number, template-based notifications and opt-in campaigns, AI-assisted replies, and integrations with CRM, ERP and order systems.
Last updated
The problem
Why teams look for whatsapp automation software
Customers prefer WhatsApp, but most businesses manage it on a few staff phones. Messages go unanswered, the same questions are typed out all day, there is no record when staff leave, and bulk messages sent from personal numbers get accounts banned.
The solution
How LOOMX solves it
LOOMX moves WhatsApp onto the Business Platform with one verified number shared by the whole team. Bots answer routine questions and collect details, agents take over with full history, and campaigns go only to opted-in customers using approved templates, with delivery and read analytics.
Features
Why teams choose LOOMX
Official Business Platform
Verified number and green-tick eligibility, no unofficial tools.
No-code bots
Marketing and support teams build flows without developers.
Shared inbox
Every agent, one number, full history.
Opt-in campaigns
Compliant broadcasts with measurable results.
AI replies
Answers from your knowledge base with safe handover.
Integrations
Connect orders, bookings and CRM through webhooks.
Modules
What's inside LOOMX
Chatbot builder
Visual flows for menus, FAQs, lead capture and bookings.
- Drag-and-drop flow editor
- Buttons, lists and WhatsApp Flows
- API calls inside flows
- Multilingual bots including Urdu and Arabic
Team inbox
Many agents, one number.
- Assignment and transfer
- Labels and internal notes
- Quick replies
- Business-hours routing
Campaigns and notifications
Template messages for updates and marketing.
- Audience segments from CRM
- Opt-in and opt-out management
- Scheduled sends
- Delivery and read analytics
AI assistant
Generative AI that answers from your content.
- Knowledge-grounded answers
- Handover on low confidence
- Conversation summaries
- Intent detection
How it works
Who it's for and how it's deployed
Retail and eCommerce
Order updates, abandoned-cart reminders and support.
Education and healthcare
Admissions, fee reminders and appointment confirmations.
Banks and service providers
Account notifications and first-line service.
Deployment options
Cloud
Hosted by INTELLIA, connected to Meta's Cloud API.
On-premises
Application hosted in your environment, connecting to Meta's APIs.
White-label
For agencies and resellers offering WhatsApp services to their clients.
Implementation timeline
Indicative durations for a standard deployment; confirmed during discovery.
Phase 1 · 1–2 weeks
Verification and number
Meta Business verification, number registration and template approval.
Phase 2 · 1–2 weeks
Bots and inbox
First flows, team setup and integrations.
Phase 3 · 1 week
Launch and campaigns
Go-live, agent training and first campaign.
Integrations and security
Integrates with
- Meta WhatsApp Cloud API
- Meta Graph API and webhooks
- Odoo
- CX Hub
- Shopify and WooCommerce (via API)
- Google Sheets
- REST API
Security and compliance
- Official Meta APIs only
- Role-based access to conversations
- Opt-in records for every contact
- Encryption in transit
- Configurable message retention
What can be automated on WhatsApp?
- Order and delivery updates triggered by your ERP or store
- Appointment booking and reminders with confirm and reschedule buttons
- Lead qualification that collects details before a salesperson calls
- FAQs answered instantly, day and night
- Payment and fee reminders with secure payment links
LOOMX vs the WhatsApp Business app
| WhatsApp Business app | LOOMX on the Business Platform | |
|---|---|---|
| Agents per number | Limited devices | Unlimited agents |
| Chatbots | Basic greeting and away messages | Full flows and AI |
| Integrations | None | API and webhooks |
| Campaigns | Small broadcast lists | Segmented, template-based, measured |
Read our WhatsApp Business API pricing and setup guide and the WhatsApp automation case study.
LOOMX in practice
- Result pending · Share of conversations resolved by the botResult pending · Change in median first response time
retail-and-ecommerce · TODO_REAL_VALUE
WhatsApp automation for customer engagement
A retail business moved customer conversations from staff phones to the official WhatsApp Business Platform, adding a shared inbox, bots for order questions and opt-in notifications.
Draft — awaiting client approval - Result pending · SLA compliance after rolloutResult pending · Reduction in duplicate tickets
telecom-and-contact-centers · TODO_REAL_VALUE
Omnichannel support desk rollout
A service company replaced separate mailboxes, phones and chat tools with CX Hub, giving every request a ticket, an owner and an SLA.
Draft — awaiting client approval - Result pending · Average ticket time at peakResult pending · Food cost variance
hospitality-and-food-service · Pakistan
Restaurant chain operations
A restaurant group unified POS, kitchen screens and recipe-level inventory across branches with DINEX, plus WhatsApp ordering.
Draft — awaiting client approval
FAQ
LOOMX questions, answered
What is LOOMX?
Is LOOMX an official WhatsApp solution?
Do we pay Meta separately for messages?
Can multiple agents use one WhatsApp number?
Can the bot speak Urdu and Arabic?
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See LOOMX in action.
Book a tailored demo with a product specialist. We will show your workflows, not a generic tour.